SHORT.WAV
UI - BRANDING SYSTEM - 3D DESIGN - DIGITAL INTERFACE
CONCEPTShortwave radio uses high-frequency waves to transmit broadcasts across extremely long distances. Historically used for international broadcasting, military operations, and maritime communication, it remains accessible today through traditional radios and platforms like WebSDR. The issue is that its technical and dated perception can make it difficult to connect with younger audiences. This project reimagines shortwave as a contemporary platform for discovering sound, communication, and experimentation.
PROCESSWithin my process, I developed a cohesive brand identity and digital experience unified through a minimal color system, typography, and grid system. The visual system was applied across an interactive application interface and a commercial promoting the physical radio using Blender and After Effects.
RESULTThe final result was a reimagined version of Shortwave listening formats that reframe shortwave radio as approachable, experimental, and relevant to younger generations. The final system gives new life to a forgotten medium while preserving the sense of discovery that makes shortwave unique.
This result is simply the radio you forgot about, with a fresh new look.
DIGITAL INTERFACE
MOCKUPS
PHYSICAL RADIO